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GBM

SERVICE: Audio-Visual

GATEGORY: Corporates videos

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01. The Challenge

GBM (Groupe Bayoudh Metal), a conglomerate consisting of five industrial companies specializing in structural metal fabrication and the sale of special steels and steel products, approached us with the task of creating a captivating corporate video that would showcase the strengths and diversity of their group. The challenge was to produce a film that highlights each subsidiary’s unique activities while maintaining a cohesive and engaging storyline.
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02. The Solution

To address this challenge, we designed a corporate video that spotlights the remarkable journey of GBM as an essential player in the metal industry. The video is a visual masterpiece, devoid of voiceovers but set to a powerful and evocative soundtrack that heightens the viewer’s emotional connection with the content.

Cinematic Storytelling : The narrative is crafted with cinematic excellence, presenting GBM’s evolution from its inception as a conventional metal framework company to its current status as a pivotal player in welded construction, offering technically advanced and technologically innovative products.

Innovative Production : Our team utilized innovative cinematography techniques to capture the essence of each subsidiary within GBM. This includes visually captivating shots of metal fabrication, structural design, and product demonstrations, creating a sense of technical proficiency and innovation.

Seamless Post-Production : The video underwent meticulous post-production with an emphasis on smooth transitions between different company profiles. The use of professional color grading and precise editing ensured a cohesive and visually appealing final product.

Visual Effects (VFX) and Animations : VFX and animations were incorporated to enhance the visual experience. These elements underscore the professionalism and innovation associated with GBM’s products and services.

Musical Score : A carefully selected musical score elevates the emotional resonance of the video, creating an engaging and immersive experience for the audience.

Marketers are at their best when they’re making sure that customers find value in what they do.– Alex Quigley

03. The Result

The GBM corporate video stands as a visual masterpiece that effectively conveys the group’s journey, diversity, and exceptional value in the metal industry. The absence of voiceovers allows viewers from various linguistic backgrounds to connect with the content on an emotional level, and the evocative music adds depth to the storytelling.

This corporate video serves as a potent tool for GBM to showcase their unique position in the market and communicate the strength, diversity, and professionalism of each subsidiary within the group.

The GBM corporate video is a visual masterpiece that brings to life the remarkable journey of Groupe Bayoudh Metal and its five subsidiary companies. With a focus on cinematic storytelling, innovative production, and meticulous post-production, this video offers a visually engaging and cohesive narrative. The inclusion of VFX and animations enhances the viewing experience, and the evocative musical score adds depth to the storytelling. This corporate video effectively communicates GBM’s professionalism, technical excellence, and innovative products and services to a global audience.

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