NOVAPRINT
01. The Challenge
To create a corporate video for Novaprint, a company specializing in printing all types of graphic designs, it was essential to capture the essence of their expertise, creativity, and commitment to delivering high-quality prints. The challenge was to design content that not only showcased their technical capabilities but also communicated the company’s identity, vision, and goals.
02. The Solution
To meet this challenge, we developed an engaging corporate video that reflects Novaprint’s expertise and creativity while highlighting the company’s evolution and future ambitions. Here’s an overview of our approach:
Captivating Visual Storytelling: The corporate video opens with dynamic images showcasing a variety of graphic designs printed by Novaprint, demonstrating their ability to deliver superior quality prints for diverse projects. The visuals then transition into displaying recent printing processes, highlighting the technology and innovation employed.
High-Quality Production: We utilized cutting-edge production techniques to ensure the corporate video maintains a modern and sophisticated look, in line with Novaprint’s brand image.
Selection of Key Projects: We carefully selected emblematic projects—such as brochures, posters, business cards, and packaging—that reinforce the brand identity and showcase their expertise.
Meticulous Post-Production: The corporate video underwent rigorous post-production to ensure visual consistency and an aesthetically pleasing result.
Editing and Color Grading: Special attention was given to editing and color grading to enhance each featured project, aligning the corporate video aesthetics with Novaprint’s brand image.
Dynamic Visual Effects and Animations: Modern visual effects and subtle animations were integrated to make the corporate video interactive and captivating, enhancing viewer engagement.
Humans are incredibly visual and powerful, moving images help us find meaning… [and] video helps capture and contextualize the world around us. – Dan Patterson
03. The Result
The final corporate video successfully captures the essence of quality, style, and innovation that Novaprint embodies. It highlights Novaprint’s commitment to providing exceptional printing solutions to a diverse clientele while clearly communicating its vision for the future.
Through captivating visual storytelling, high-quality production, a selection of key projects, meticulous post-production, precise editing, careful color grading, and dynamic visual effects, the corporate video positions Novaprint as a leader in the graphic printing industry.
This work brings Novaprint’s identity to life, focusing on innovation and creativity while reinforcing its reputation as a premier provider of printing solutions.
